Prof. Dr. Willy Arafah, MM DBA
In the fast-changing business competition, strategic analysis is needed to anticipate it. Strategic Management is a process of planning, implementing and controlling strategy for an organization or company. In supporting the strategy, it must be determined by the company’s vision, mission and objectives to deal with its rapidly changing external environment. Strategic decisions concern decisions made by top level management.
Strategy as a theory and concept of how to compete, provides managers with a guiding map in the area of ​​competition. The more accurate the map, the more strategic decision making managers do. The existence of the Strategic Management Doctoral Program is designed for market needs with an Analytical Thinking system that prioritizes intellectual capacity in thinking and improves moral education so that these competencies can truly contribute to science and society.
Strategic Management Doctoral Program is a program that is based on research and development aspects of management, with the aim of increasing managerial capacity as well as contributing to the development of knowledge in the field of management. This program also applies solid principles in mastering theories and concepts as well as being accurate in thinking and analyzing problems. On the other hand, the Doctoral Program in Strategic Management also emphasizes the importance of applying theory and analysis results to solve practical problems faced by the business world.
This Strategic Management Doctoral Program will be useful for Professionals, Business People, Academics who are in Government, Business World, and Individuals who require high intellectual and moral abilities, as well as a sharp Business and Academic Vision for the future.